Vye's Uncommon Creativity Is Recognized With New Marketing Awards

We have a good problem around the office these days — our trophy case is overflowing. And it's all thanks to our truly amazing client partnerships. While industry awards are nice, what really matters to us is creating solutions that deliver real results for our clients' businesses. These recent recognitions reflect our commitment to understanding our clients' needs and bringing a strategic, creative approach to every project.

The following projects are considered top of their category compared to entries submitted by marketers nationwide. So, let’s take a walk down memory lane and revisit our latest award-winning work.

mya rebrand campaign

mya came to us upon realizing their product had outgrown its current branding, imagery, and messaging. What started as a match-making quiz for stylists and clients quickly blossomed into an intuitive marketing software pairing users based on personalities, budgets, and lifestyle preferences. Naturally, they needed a new appearance to lead off their next chapter.

This work has received the following awards:

• ADDY Award, Gold, 2023
• Davey Award, Silver, 2023

• w3 Award, Silver (Campaigns-Brand Strategy) 2023

mya website

Once a new look and feel were established, mya needed a website that could fulfill its mission of helping beauty professionals grow their careers. Through collaboration, our teams created a new home for stylists, barbers, and estheticians to find and recruit clients. The new site blends brand art and marketing science, allowing mya to grow its business alongside its customers' businesses.

This work has received the following awards:

• ADDY Award, Gold, 2023
• WEBAWARD, Best Fashion or Beauty Website, 2023

Marco rebrand campaign

The entire IT industry struggles to present itself as approachable. Marco was no different, and their old branding wasn’t helping.

However, their team takes incredible pride in providing an exceptional customer experience at every engagement, and they are, inarguably, the company’s greatest asset. Instead of hiding their smiling faces behind a logo or slick images, we wanted to show them as an authentic, down-to-earth company using the faces of their people.

This work has received the following awards:

• ADDY Award, Gold, 2023

Marco brand launch series

We cracked a few smiles on social media with our brand launch videos, which also helped bust a few myths about technology providers in the process. One of the best ways to break down barriers and build between people, next to great food, is humor. So we are always over the moon when our clients let us use this powerful tool! 

This work has received the following awards:

• ADDY Award, Gold, 2023

Marco website

When Marco came to us, their website contained helpful information for IT professionals, but it wasn’t particularly appealing to owners of small to midsize businesses. We helped them humanize their brand, made it easier for customers to purchase products that will integrate well with their existing solutions, and facilitated quick and easy repeat supply ordering. 
We also presented information in a way that wouldn’t frustrate non-technically minded folks while offering something valuable to experienced IT pros. 

This work has received the following awards:

• ADDY Award, Silver (Standalone Category), 2023
• W3 Award, Silver (General Websites-Computer/IT), 2023
• WEBAWARD, B2B Standard of Excellence, 2023

About the ADDY Awards

The American Advertising Federation doesn’t just recognize outstanding work in marketing — it supports the entire advertising industry. In fact, all proceeds from entries are used to enhance advertising in local programs, including public service, internships, advocacy groups, advertising education, and consumer awareness.

With more than 25,000 entries annually, it’s a tremendous honor to bring these awards back to the office to inspire us and celebrate our clients.

About the w3 Awards

The w3 Awards celebrate digital excellence by honoring outstanding work across websites, marketing, video, mobile sites and apps, social, podcasts, and emerging tech. On a mission to honor the unsung heroes of digital creativity, receiving a w3 award is a testament to innovative ideas that are helping shape the future of our increasingly digital lives.

About the WEBAWARDS

With an eye for unique and inspired websites, the WEBAWARDS is committed to showcasing truly effective and one-of-a-kind web work. Covering 88 industry categories, the awards promote diversity in design, strategy, and audience.

About the Davey Awards

The Davey Awards are focused on recognizing small-size marketing and advertising companies that have big reputations for their creative and strategic work. Each year, the international awards are awarded to honor the achievements of the “Creative Davids” who derive their strength from big ideas, rather than stratospheric budgets.

Curious to see what else we’re up to?